
Your site
should have
drip too.
Pickleball-only web design for gear brands and pro shops. Faster Shopify stores, built to sell paddles.
Built for how paddles sell
Drops and pre-orders
Launch pages with a countdown and a notify-me list, so a new paddle sells out on day one.
Fast on phones
Measured before and after with Google's own test. Most pickleball stores we scored are under 50.
Ambassadors and wholesale
An ambassador sign-up wired to the affiliate app you already use, plus a wholesale enquiry page.
Search that finds paddles
Filters for weight, core, shape and grip, so "16mm control paddle" actually returns results.
We scored 415 pickleball brand and pro-shop sites.
- 229
- of 352 scored under 50 out of 100 on phones
- 8.9s
- was the median wait for the main content on a phone
- 38
- was the median phone score for the 208 on Shopify
- 19
- weren't built for phones at all
Our work






Built by the team behind Baseline Drips.
How it works
Score
We audit your current site for free and send you the results.
Quote
One fixed number at a free consultation, before anything is built.
Build
One week for a tune-up, three for a brand store, built around the tools you already use.
Care
Hosting, updates and a monthly speed report.
No price list.
Every build is custom. You get one fixed number at the consultation, before anything is built.
Fair questions
Why don't you list prices?
Every brand and shop is set up differently, so a number before we've seen yours would be a guess. You get one fixed quote at the consultation.
Shopify or something else?
Shopify, for gear brands and pro shops alike. It handles drops, wholesale and in-person sales with Shopify POS.
Can you move us to Shopify?
Yes, from WooCommerce, BigCommerce, Wix or Squarespace. We move products and collections and redirect your old product addresses so you keep your search rankings. What else can move, like customers and order history, depends on your current platform, and we check yours at the consultation.
Can you set up drops and pre-orders?
Yes. Launch pages with a countdown and a notify-me list, and pre-orders through a Shopify pre-order app when you need them.
Who owns the store?
You do: the domain, the theme, the content and the accounts.
What does the Care Plan cover?
Hosting, updates, small edits and a monthly speed and search report.
Let's build yours.
Tell us what you run and where it lives online. We'll take it from there.